The Total Cost of Outsourcing: The Rural Alternative

How to use outsourcing to your financial and operational advantage

In today’s tough economy, businesses of all sizes and industries are seeking new ways to maximize profit margins. Outsourcing has been a staple of the corporate diet for years as we search for better and cheaper ways to work.  Outsourcing, however, has its costs and operational issues. This webinar shows how the cost of offshoring compares to rural onshoring.

Attend this free webinar to learn:

  • The Total Cost of Outsourcing (TCO)
  • The different types of outsourcing
  • Cost of Outsourcing
    • Labor
    • Transition
    • Operation
    • Management Reserve
  • Evolution of outsourcing – Follow the money
  • Rural onshoring alternatives
  • 3Ps of successful rural outsourcing

The Total Cost of Outsourcing: The Rural Alternative

How to use outsourcing to your financial and operational advantage

January 7, 2010 | 2pm EST / 1pm CST / 12pm MST / 11am PST

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About Your Presenter

Martin is an Executive leader with over 25 years of Engineering & IT management experience at Fortune 100 firms. He is a certified Lean Six Sigma Black Belt with over 12 years of experience in the selection and operation of ITO operations in Europe, Asia, North and South America. Martin specializes in identifying and implementing the processes and controls necessary for successful onshore, nearshore and offshore performance and profitable growth.

About the Presenter:

Martin J. Gardocki

COO and acting Vice President
of Ohio, Indiana and Kentucky


The Total Cost of Outsourcing:
The Rural Alternative


Thursday, January 7, 2010


2pm EST / 1pm CST /
12pm MST / 11am PST

Space is Limited.
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Webinar Seat.

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By: SOAPBOX, 7/14/2009
How can a mid level company in an urban center during a recession cut costs while maintaining a trained workforce? Local entrepreneur Martin Gardocki says the answer is not in outsourcing offshore workers, but rather onshoring talented Americans virtually from rural locations outside of your city.
Citing dismal quality and substandard delivery issues from offshore agencies, Gardocki saw an opportunity in providing local talent to staff software companies. After discovering a significant pool of rural talent, highly experienced in current technology willing to work for 25-40 percent less than their urban contemporaries, Gardocki realized he was onto something. Add to the fact that companies could now reduce costs while preserving tech jobs in the US, and Gardocki found himself with a unique idea companies would want to be a part of.

Success for Gardocki’s company is a result of three components:
First being a supportive business environment that utilizes the advantages of services provided by the area’s business incubators. “In our case, we chose the Hamilton County Development Company,” says Gardocki. “Incubators are a great nexus of the resources you need to start and grow your business. ”

The second component is the use of broadband technology that has opened the door for Rural technical professionals to connect and find meaningful employment.

Finally, implementing a “suite of virtual office tools to help collaborate with each other and our clients, handle our sales, marketing and back office work, manage projects and do the development and test work required for the client,” has also been invaluable to the launch of the company.

Gardocki hopes to create a new market category in the outsourcing industry. “When executives consider outsourcing alternatives, we want the Rural OnShoring alternative to be at the top of the list.” Gardocki sees a new trend in work culture. One in which people will work where they wish to live rather than live where the jobs are.

To learn more about Cincinnati Innovates or to vote for Martin Gardocki’s idea, please click here.